Documentation
Everything you need to add, use and remove the WebinarSignals app in your Zoom account.
Adding the app
Create your WebinarSignals account
Go to the sign-up page, register with your work email and enter the 6-digit code we send you to activate the account.
Click “Connect Zoom”
On the dashboard, open Data sources and click Connect Zoom. You'll be redirected to Zoom's consent screen.
Approve the requested scopes
Review the read-only permissions and click Allow. Zoom returns you to WebinarSignals and the connection is stored encrypted against your account.
If your Zoom account requires admin approval for third-party apps, your Zoom admin must approve WebinarSignals in the Zoom App Marketplace first.
Permissions we request and why
| Scope | Used for |
|---|---|
| user:read:user | Identify the Zoom account being connected. |
| meeting:read:list_meetings | List your meetings so you can pick which to analyse. |
| meeting:read:list_past_instances | Find every past session of a recurring event. |
| meeting:read:list_past_participants | Attendance, join/leave time and watch duration. |
| meeting:read:list_registrants | Registration list, to detect no-shows. |
| webinar:read:list_webinars | List your webinars. |
| webinar:read:list_registrants | Webinar registration list. |
| report:read:list_meeting_participants | Higher-fidelity attendance reports (Pro plans). |
| report:read:list_webinar_qa | Q&A transcript used for intent signals. |
| recording:read:list_recording_files | Detect cloud recordings and read the chat log file. |
All access is read-only. WebinarSignals never schedules, edits, ends or deletes anything in your Zoom account.
Using the app
Select your events
Under Data sources you'll see your past meetings and webinars, with a cloud badge where a cloud recording exists. Tick the events you want analysed.
Sync
Click Sync. We pull registrations, every past instance's participant report, and chat/Q&A. A progress panel shows each phase. Use Force refresh to re-pull after changing scopes or after Zoom publishes a delayed report.
Read the analytics
- Overview — portfolio KPIs, tier split and the combined retention curve.
- Retention — minute-by-minute drop-off so you can see exactly where the audience leaves.
- Pipeline — a Kanban board of Hot / Warm / Cold / No-show leads, merged across every event.
- Lead drawer — click any lead for their sessions, watch-time, chat messages, intent signals and AI-drafted email or WhatsApp outreach.
How scores are calculated
Each attendee gets a 0–100 score: attendance 60%, watch-time 25%, chat engagement 15%. Anyone who attended on two or more distinct dates is automatically promoted to Hot — repeat attendance is the strongest buying signal. Buyer-intent signals (pricing, budget, timeline, authority, team size, competitor, objection) are detected from chat and Q&A text. All times are displayed in IST (Asia/Kolkata).
Removing the app
Disconnect inside WebinarSignals
On the dashboard open Data sources and click Disconnect Zoom. This permanently deletes your stored Zoom tokens and all imported report data.
Remove from the Zoom App Marketplace
Sign in to the Zoom App Marketplace, open Manage → Added Apps, find WebinarSignals and click Remove. This revokes our OAuth authorisation entirely.
Troubleshooting
Common Zoom connection and sync issues — invalid redirect, empty attendance, missing chat — are covered on the support page.